6 Essential Marketing Metrics You Should Measure For Success

  Many business institutions are turning to digital and content marketing as they seem to be the most effective and modern ways to promote a brand as well as encouraging attraction of products and services. As this trend develops at a significant rate, many techniques on how to measure the success of marketing efforts have
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Top Digital Marketing Companies in 2018

  With over 3.5 billion people accessing the internet, there is no better place to showcase your products or services. The internet has truly shrunken the world by dissolving distances and evaporating time differences. The whole world is a big bazaar that is open 24X7 for trade! So, no matter you are a one-person entrepreneur
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digital agency

How To Position Yourself As A Leading Digital Agency?

The utter vastness of the digital world provides just about as much opportunities for a digital agency to shine. However, the fact can’t be denied that this same expanse has proven to make the competition tougher for just about any marketing agency to connect with their targeted audience, regardless of just how excellent their services
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Local SEO

How to Identify Local Influencers for Local SEO?

An influencer is a person who has a wide reach and trust with your target audience. Although global influencers have a wider reach that can help your company, local influencers are the ones who can bring conversions to your site These influencers have proven their credibility over time — they are trusted, persuasive, and highly
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marketing strategies

Top 4 Tips On How To Choose The Right Marketing Strategies

The success of most businesses in the current corporate world is as a result of employing the best marketing strategies. Identifying a marketing strategy that works best for your enterprise is not an easy task, and many businesses do not prosper because they have not identified the right mix of marketing strategy. There are a
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seo trends

Top 7 SEO Trends That Will Dominate In 2016

Analysts and experts are of the opinion that 2015 was an exclusive year for SE0 due to the many updates the industry experienced. Mobile friendly algorithm that was a major game changer, for instance, was highly talked of in 2015. As a result, many non-mobile friendly sites were penalized by Google. Given that 2015 was
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online reputation

How to Manage your Online Reputation in 4 Proactive Steps

Despite anyone’s best efforts, businesses are bound to take a hit online. Be it through an unhappy customer voicing their discontent or an unscrupulous competitor trying to drag your brand through the mud. When this happens to your business, you need to have a plan to mitigate the damage and deal with bad press. However,
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Google Algorithm Update 2015

Google Algorithm Updates 2015: A Walkthrough

Over recent years, Google has rolled out a number of algorithm updates which have affected websites either positively or negatively. 2015 was not different. Although the updates weren’t as huge as the earlier years’ hummingbird, panda and penguin updates, they were significant enough to warrant some changes in SEO tactics. Here are the top Google
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seo expert

The Top 6 Things to Look for in a SEO Expert

It’s important to be aware of the most important things to look for in a SEO expert before you spend a dime on their services. Ensure that you have a great experience and get the results that you’re looking for by considering the following six factors the next time you hire an SEO consultant. 1.
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5 Basic Questions To Ask Before Hiring an SEO Company

It’s important to ensure that you’re getting top-notch expertise when hiring an SEO company. Before you sign a contract, make sure they’re the right fit for you and your business by getting answers to these 5 basic questions. 1. What strategies will you use to improve the SEO of my website? A reputable SEO company
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